insight
Mini Storage DaLock
Hello.
We are dalock, the self-storage brand.
dalock has been featured on the YouTube channel 'God of Information'.
Today, we would like to introduce the size of the self-storage market and starting a dalock franchise, which were discussed on the 'God of Information' channel.
When did self-storage start?
In the United States, the self-storage industry began to grow significantly during the oil shock in the 1970s due to soaring housing costs.
In South Korea, as urbanization rates are high and the residential area per capita is gradually decreasing, the importance of self-storage is growing.
In Japan, which is frequently mentioned as being similar to South Korea, the market size has already reached about 2 trillion won. Accordingly, South Korea is also projected to grow to at least a 2 trillion won market size in the future.
South Korea's representative self-storage, 'dalock'
Not all self-storage businesses are the same.
The company that currently boasts overwhelming brand awareness and market share in the industry is 'dalock'.
With 220 branches nationwide, 115,000 members, and a 92% retention rate, these figures demonstrate dalock's market position and competitiveness in the industry.
What makes it special?
State-of-the-art AI IoT System: It can be used conveniently 24 hours a day through 100% unmanned automated operations.
Safe and comfortable environment: With a design free of blind spots, 24-hour CCTV, integration with South Korea's top three security systems, and an automatic temperature and humidity control system, you can store valuable or sensitive items with peace of mind.
Durability and safety: Instead of sandwich panels that carry fire and regulatory risks, we use non-combustible steel plate units that prevent corrosion and allow for semi-permanent use, thus enhancing safety.
(A great advantage compared to competitors)Complete unmanned operation: From the perspective of partner store owners, the head office directly carries out all operational tasks from contracts to store management and customer service, enabling 100% consignment operation without the owner having to worry about anything.
What is the realistic profitability and investment value?
Based on a 1,780 sq ft (50-pyeong) store, the average monthly sales are about 9 million won, with a net profit of about 6.5 million won. Due to the nature of unmanned startups that do not incur labor costs, the operating profit margin relative to sales reaches 60-70%, which is very high compared to other unmanned startup items.
It is also attractive in terms of startup costs.
Facility investment costs of about 1.5 to 2 million won per pyeong occur, and the payback period for investment costs averages 24 to 30 months. In particular, thanks to highly durable facilities, there are almost no reinvestment costs even when operating long-term for over 10 years, which is a major advantage.
People who run this as a side job while working at their companies, and those who are deeply concerned about vacant spaces, are turning to dalock franchises.
What about the future of real estate?
Self-storage is a business model that is leading the changing real estate paradigm.
Its scope of utilization is gradually expanding, utilizing semi-basements or old buildings where it is difficult for people to live, and furthermore, being introduced within apartment complexes through cooperation with GS E&C.If you are looking for a business startup item that is stable yet has high future growth potential, why not pay attention to the dalock business, a space business demanded by the times?
👉 You can watch the full video on YouTube's 'God of Information' channel 👈
